February 19, 2019 – Jaeger-LeCoultre, exhibitor at the second edition of Watches & Wonders Miami (WWM), hosted a series of exclusive events during the President’s Day Weekend to showcase new SIHH product launches to an audience of luxury consumers, clients, industry influencers and media. The premier consumer event in the U.S. celebrated the best in fine watchmaking, drawing a crowd of nearly 28,000 attendees.
The Maison organised days full of programing, including an opening night cocktail, artisan experiences showcasing the Maison’s know-how, and an exclusive client dinner in the historic Miami Design District. Each event brought a peaceful escape to the Vallée de Joux forest where Jaeger-LeCoultre was born. Beyond the beautiful nature, this setting deeply influenced and inspired the Manufacture's watchmakers and artisans.
Opening Night Cocktail
During this remarkable evening, the 185 year old brand, created an atmosphere at the Miami Design District boutique of immersion into the world of watches, making each guest feel special. Clients, media and influencers alike had the opportunity to experience our latest novelties: including the high-complication Master Grande Tradition Gyrotourbillon Westminster Perpétuel, the Dazzling Rendez-Vous Jewellery models and the remarkable Master Ultra Thin Enamel line.
Throughout the weekend, guests visiting the Jaeger-LeCoultre boutique had the opportunity to exchange with the gem-setting and enameling master artisans, and discover through our Métiers Rares, the balance of technical sophistication and perfected skill which defines the Art of Precision.
Atop a secluded yet serene rooftop garden in the Miami Design District, Jaeger-LeCoultre transported guests to the peaceful image behind the Vallée de Joux. Clients and influencers enjoyed fabulous watchmaking-themed cocktails and exquisite French dishes.